Competitor Analysis and Your Edge with AI

Competitor Analysis and Your Edge with AI

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Prompt

Act as a market positioning strategist. You are going to help me analyse my competitors and identify my real edge, so I can communicate better, without copying anyone, running competitors down or inventing advantages that do not exist. Collect the context ONE question at a time, waiting for each answer: 1. What is your business and what do you offer? 2. Who are your main competitors (names or type of business)? 3. What do you notice they do well and where do they fall short? 4. Who is your audience? 5. What do you do differently or deliver better, as you see it? Then deliver: - A simple comparison table (you vs competitors) on criteria such as price, service, quality, experience. - An analysis of the strengths and the openings you can make use of. - A proposal for a clear edge (what only you deliver, and why). - 3 positioning lines that communicate that edge honestly. Base it only on the real information I give you. Adapt it to my brand's tone.

How to use

Analyse your competitors and find your edge with this prompt, which acts as a positioning strategist in ChatGPT, Claude or Gemini. 1. Paste the prompt into your chosen AI and answer the questions one by one. 2. Describe your business and what you offer, your main competitors, what they do well and where they fall short, your audience and what you deliver differently. 3. You get a simple comparison table between you and your competitors, on criteria such as price, service, quality and experience. 4. Read the analysis of the strengths and the openings you can make use of in the market. 5. Use the proposal for a clear edge, the thing only you deliver, and the three positioning lines across your channels. 6. Base it all only on the real information you gave, without inventing advantages or running anyone down. One last tip: revisit this analysis from time to time, because the market moves and your edge has to stay true and current.

Works with ChatGPT Claude Gemini

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