
Competitor Analysis and Your Edge with AI
Prompt
How to use
Analyse your competitors and find your edge with this prompt, which acts as a positioning strategist in ChatGPT, Claude or Gemini. 1. Paste the prompt into your chosen AI and answer the questions one by one. 2. Describe your business and what you offer, your main competitors, what they do well and where they fall short, your audience and what you deliver differently. 3. You get a simple comparison table between you and your competitors, on criteria such as price, service, quality and experience. 4. Read the analysis of the strengths and the openings you can make use of in the market. 5. Use the proposal for a clear edge, the thing only you deliver, and the three positioning lines across your channels. 6. Base it all only on the real information you gave, without inventing advantages or running anyone down. One last tip: revisit this analysis from time to time, because the market moves and your edge has to stay true and current.
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